Voltbek Home Appliances Private Limited (Voltbek), an equal partnership joint venture between Voltas Limited and Arçelik, has introduced a wide range of home appliances including refrigerators, washing machines, microwaves/ ovens, and dishwashers. The unique features of the refrigerators are StoreFresh+ Technology, Neofrost Dual Cooling Technology, Active Fresh Blue Light Technology and Pro Smart Inverter Compressor. The washing machines have Stain Expert function, Gentle Wave Technology, Auto Dosing feature and Air Therapy. The dishwashers feature Aqua Intense Technology and Aqua Flex Technology. Microwaves/ ovens incorporate Auto Cooking and Active Defrosting.

This launch gives a distinct advantage to Voltas, whose products will now occupy larger floor space in their channel partners’ showrooms.